forego their monthly facials.
However, they noticed their skin
was firmer and tighter from the
injections, but lost the smoothness
and radiance. Facials are truly the
foundation for quality skin care.
When clients have routine facial
treatments, their skin and their
well-being will benefit greatly.
Benefits of a facial include:
• Increased cell turnover, which
leads to softer, smoother,
• Increased collagen production,
leading to supple, firmer skin;
• Increased blood flow, which
improves collagen production;
• Delivery of oxygen and nutrients
to the cells through facial
• Regulation of oil production;
• Raised skin cell metabolism by
detoxing the skin cells;
• Reconstructed skin barrier; and
• Reduced skin reactivity and
INVEST IN YOUR SKIN
One thing I hear consistently
over the years is, “I can’t afford a
facial every month,” “I just don’t
have the time to lay for an hour,”
or “I have sensitive skin.” This is
true in today’s society.
For these clients, I recommend
a 30-minute facial. It’s simple,
effective and less expensive. I
spread awareness to my clients
on how important it is to
maintain healthy skin, because
it’s all we have.
We can color gray hair, cover up
cellulite or hide a few pounds, but
your face is something you can’t
hide. It is important to make an
investment in your face—it’s the
first thing people see.
PRACTICE WHAT YOU PREACH
There’s an importance in
professionals to follow our own
advice and receive monthly facials.
We give all day, every day, it’s who
we are that’s why we came into this
field, but invest in yourself and give
back to you.
Plus, receiving facials is a
good perspective for us to be a
client, relax and remember what
the client is experiencing. When I
Now get back to basics with an
(All websites accessed August 16, 2017.)
Facial massage is not only essential for lymphatic drainage, it is also the key to keeping your clients coming back for more.
Lisa Stewart is the owner
and operator of Solia Spa
in Brecksville, Ohio. She
has worked in the skin
care industry for more
than 13 years as an esthetician and an
educator. She has appeared on local
television and radio and was featured in
Skin Inc. magazine’s “A Good Influence”
section. She has also developed her own
rejuvenating retail product.